Tag: Social Media

Marketing Musings Podcast with Louise Mason

Marketing Musings Episode 5

What has preparing for a marathon got to do with marketing?

Taking it up a gear in day 5 we are talking about prepping for running a marathon (not me, I hasten to add) and your ONE action to take today when it comes to your marketing. (hint; marketing is like a marathon not a sprint).

***SHOWNOTES***

Share your thoughts on today’s action in Your Marketing Lounge

Useful Links and Resources

Find out more about Marketing Surgeries at the Marketing Clinic
Marketing Implementation workshop dates can be found in the events directory
Check out Canva.com for an online design tool for social media headers

Spy on me to check whether I’ve taken my own action today!

LinkedIn
Twitter
Instagram
Pinterest
You Tube

Share this episode on social media

www.yourmarketingspecialist.co.uk/marketingmusings5
#marketingmusings #maketingsnotjustforchristmas #marketingisforlife

And as promised, here’s me with my emojis!
Louise Mason


Marketing Musings Podcast with Louise Mason

Marketing Musings Episode 2

How to ask people to follow you on social media

Day 2 of the advent calendar chocolate and episode 2 of the Marketing Musings podcast – I know what kind of crazy person launches a podcast to air every day in December! But here I am sharing my thoughts with you on how to ask people to follow you on social media along with ONE action to take today that could have an impact on your marketing.

***SHOWNOTES***

Share your thoughts on today’s action in Your Marketing Lounge

As promised here, are all my social media profiles – let’s connect!

Join my professional business network on LinkedIn
Chat with me on Twitter
Stalk my Insta Stories
See what’s on my Pinterest pin boards
Watch video tutorials on You Tube

Share this episode on social media

www.yourmarketingspecialist.co.uk/marketingmusings2

#marketingmusings #marketingsnotjustforchristmas


Monday Marketing Update – 20 August 2018

Every Monday I broadcast Live on the Your Marketing Specialist Facebook page, or you can catch the replay below, or just catch the highlights and headlines on Instagram.

This week is a bit of a quiet week with a round up of Facebook and Instagram news from the Facebook Community Boost Event in San Diego last week, Google expandable snippets and changes coming to LinkedIn Groups.

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What do the changes to Facebook's 20% text rule mean?

What’s Up with Facebook’s 20% Text Rule?

Getting found on Facebook is the same as getting found on Google. In that you are limited by organic reach. Facebook, like Google wants you to pay in order for your target market to find your business. But they even want you to pay so that your customers can see your content, that’s right… they want to charge you for showing your posts to your customers. That’s why we are all considering Facebook ads right, because not enough people are seeing the posts on our business page.

So remember anything Facebook does, it does out of love money.

It’s all about the money, money, money.
-Jessie J

So the news that Facebook are changing the rules (as they are want to do) and seem to be phasing out the 20% text rule on ads makes me question why, and why does it matter?

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When is the best time to post on Facebook?

I just shared this link in Your Marketing Lounge to some research by Quick Sprout on the best times to post on Facebook, as there are a few night owls in there who will appreciate this (myself included!)

But it’s also an important topic to discuss because the conclusions of this research study may surprise you…The best time to post isn’t the time when the most people are online and posting. Sounds counterintuitive right? Well the research shows that when you post at the same time as everyone else you are up against a lot of competition in the news feed. And Facebook can only show so many posts – so if you’ve ever wondered why you don’t see a post when your friend does it could be because a lot of the people and pages you are following are posting at the same time as each other, and Facebook has to choose which posts you get to see in your news feed.

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How to upload photos to Instagram from your camera

How to upload photos to Instagram from your camera

Last week we were talking about social media over in Your Marketing Lounge, we all know how important it is to be visible and active on social channels whatever your business these days. And it’s becoming increasingly important to support our social conversations with high quality, on point images for visual impact, especially on a site like Instagram where it’s ALL about the visual impact.

Inevitably the question was asked

“How do I upload photos from my camera to Instagram?"

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