Start-Up Surgery


Personalised Support for Start-Ups

Turn your business idea into a reality

If you’ve got a business idea but don’t know what steps to take to turn it into a reality and start trading then book a 1:1 session where we can answer your questions, brainstorm ideas and explore options based on your specific circumstances.

Together we can discuss:

● Validating your business idea
● How to set up as a business
● What do you need to have in place before you can start trading
● Should you register as self-employed or limited company?
● What tax do you have to pay
● How to set profitable prices
● Do you need to hire a team
● How to get your first customers
● What marketing do you need to do

Book an hour video call and let’s get you started.



Whether you are feeling stuck with how to get your business started or you’ve already started trading and want to make sure everything is set up properly, you can get the personalised support you need in a 1:1 Start-Up Surgery.

Maybe you’ve googled your questions, asked ChatGPT or taken an online course but you’re overwhelmed with all the opinions and options. You still need to talk to a real human being to ask follow up questions and fully understand what things mean for you and your unique situation.

Well you are in luck. That’s exactly what the Start-Up Surgery is for! It’s a 1:1 session on Zoom where you can get all your questions answered, get expert advice and feedback and access 20 years of marketing and business growth wisdom.

(Don’t worry if you don’t have a Zoom account, you can set up a free one quickly and easily on your phone or laptop.)

Who is it for?

● People who want to set up a side hustle as a second income stream
● People who want to leave their job and go fully self-employed
● People who are unemployed or on zero hours contracts and want to set up self-employed
● People who want to make money from their hobbies
● Retirees who want to top up their pension income
● Start-ups that have been trading less than 2 years
● Parents, students (18+), single people, couples, pensioners…

Who we’ve worked with;

Freelancers, artists, candle makers, soap producers, jewellery designers, handymen, florists, cleaners, dog groomers, hair dressers, HR directors, financial consultants, legal services, fashion designers, wellbeing practitioners, holiday lets, glamping sites… will you be next?

How it Works

1. Add the Start-Up Surgery to your cart and checkout
2. You’ll receive an automatic email confirmation of your purchase
3. Then I will send you a separate email with a link to my online calendar to book a time and date to suit you
4. You’ll get another automated email with meeting invite and the Zoom link
5. Add the meeting invite to your calendar
6. Click on the Zoom link on the relevant day and time, the Zoom waiting room will be open a few minutes before your scheduled time
7. Bring your questions, a notepad and pen and the caffeinated drink of your choice (mine’s tea)


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